Sherrey Chng

Sherrey Chng

Co-Founder & CEO

Sherrey spent the past 20+ years building a unique versatility of experience in both Integrated Marketing and Supply Chain Management in the US and APAC region working for DHL Express, WPP owned advertising and marketing agencies, Carlson Companies and Havi Global Solutions.

Designed & developed world-renowned loyalty programmes including KrisFlyer (Singapore Airlines), PPS Club, Delta SkyMiles & Starwood (Starwood Hotels & Resorts) and was a lead marketing consultant for the Genting Group in their successful bid for Sentosa Resorts World.

Pioneered performance marketing practice and part of a digital transformation team with DHL Express as well as spent 6 years incubating and growing 2 e-commerce businesses. At Havi Global Solutions, she took care of McDonald’s, predominantly Happy Meals and new food introduction, handling a budget of $520million, including achieving 100% on-time project management of 3.2 billion toys annually across 11 markets.